The Celebrity Apprentice is the seventh installment of the US version of the reality television series, The Apprentice. This season features celebrity candidates vying for the title of Trump's "Best Business Brain", as a way to revitalize the series, with the winner donating their proceeds to charity. This installment marks the series' return to New York  after spending the previous season in Los Angeles. The series premiered on NBC on January 3, 2008 at 9:00PM. The celebrities lived in The Trump International Hotel and Tower. The series follows a successful celebrity version of the British version of The Apprentice, named Comic Relief Does The Apprentice.