In his new book, 'When Will Jesus Bring the Pork Chops?', Carlin, 67, devotes a sizable portion of the book to euphemisms, plainly presenting how marketers, government and authority figures twist language to suit their own needs.
And it's not just 'menu' becoming 'lunch solutions' or the 'Patagonian tooth fish' turning into the easier-to-swallow 'Chilean sea bass.' 'Middle-aged' has become 'pre-elderly,' he writes, suggesting that perhaps 'elderly' should become 'pre-dead.'
And the Nazis, he writes, 'referred to the extermination of the Jews as 'special action.' In their version, the Jews were not killed, they were 'resettled,' 'evacuated' or 'transferred.' The dead were referred to as the 'no longer relevant.'
There's a reluctance to confront reality and a desire to soften unpleasant realities ... by giving them slightly different names,' he says. 'The various areas where euphemistic language -- euphemistic usages -- crop up are meant to hide the truth, soften reality, make something a little more pleasant or less unpleasant.
Someone said, if you scratch a cynic, you find a disappointed idealist, and I would cop to that.
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[But] the important thing is to, first of all, question everything you read or hear or see or are told. Question it,' he says. 'And try to see the world for what it actually is, as opposed to what someone or some company or some organization or some government is trying to represent it as, or present it as, however they've mislabeled it or dressed it up or told you.'