"Data warehouses are the core technology that businesses use to capture, store, and analyze vast amounts of business data, and Oracle has emerged as the leading database platform. Its business intelligence tools make it considerably easier to analyze data to support marketing, sales, and other initiatives. Written by a team of Oracle insiders, this authoritative book provides you with the most current coverage of the Oracle data warehousing platform as well as the full suite of business intelligence tools.
You'll learn how to leverage Oracle features and how those features can be used to provide solutions to a variety of needs and demands. Plus, you'll get valuable tips and insight based on the authors' real-world experiences and their own implementations.
Serving as a single reference that aims to help you avoid many common pitfalls while gaining professional success, Oracle Data Warehousing shares best practices for:
Leveraging Oracle technologies to design, build, and manage data warehouses
Integrating specific database and business intelligence solutions from other vendors
Using the new suite of Oracle business intelligence tools to analyze data for marketing, sales, and more
Handling typical data warehouse performance challenges
Uncovering initiatives by your business community, security business sponsorship, project staffing, and managing risk"