Documentary

blackgold corporate coffee trade consequences on ethiopian coffee farmers avi

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A 2006 documentary about coffee trade centered on its birthplace: highland Ethiopia.

The Ethiopian farmers struggle to get a fair price for their crops of high quality coffee, many of them go bankrupt, famine strikes another coffee growing region, lack of money prevents education from spreading.

Meanwhile huge Corporations (starbucks, nestle, sarah lee, Procter and gamble...) are counting billions of dollars and we western customers continue enjoying the pleasures of one of the most popular beverages in the world, at a bargain price that keeps the western world hyper-active and ever agressive, but most of all richer.

7.000.000 ethiopians (most of them farmers) are permanently dependant on foreign food "aid" , this food is sent by the same people that drove them to famine...

What's the alternative, the solution? maybe consumer awareness, i.e. buying fair trade market...

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