Press Release: http://www.mongrelmedia.com/press/Black_Gold/press_kit.pdf
Review and trailer: http://www.bbc.co.uk/dna/collective/A23819015
Mongrel Media: Film Festival Collection
Multinational coffee companies now rule our shopping malls and supermarkets and
dominate the industry worth over $80 billion, making coffee the most valuable trading
commodity in the world after oil.
But while we continue to pay for our lattes and cappuccinos, the price paid to coffee
farmers remains so low that many have been forced to abandon their coffee fields.
Nowhere more evident is this paradox than in Ethiopia, the birthplace of coffee.
Tadesse Meskela is one man on a mission to save his 75,000 struggling coffee farmers
from bankruptcy. As his farmers strive to harvest some of the highest quality coffee
beans on the international market, Tadesse travels the world in an attempt to find
buyers willing to pay a fair price.
Against the backdrop of Tadesse’s journey to London and Seattle, the more powerful
sides of the international trading system begin to unfold. New York coffee traders,
auction houses and the double dealings of trade ministers at the World Trade
Organisation reveal the enormity of Tadesse’s task to find a long term solution for his
Main Message: Buy fair trade coffee and allow coffee farmers to afford basic necessities
This is not a scene release. If anyone has a program that effective in ripping online, streamed videos, please let me know :)
\"The weakness of humanity is our blindness, a cultural blind spot which some call ignorance, in which a selfish and immature ego claims the world as ours and prevents us from seeing ourselves as a part of the world. Kinship with all life is a biological (evolutionary) fact, but our culture ways of doing, perceiving and relating, blind us to this reality.\" -
Dr. Michael W. Fox
FPS: 30; Video: 860kbs