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Bargain Fever, How to Shop in a Discounted World - Mark Ellwood [Epub & Mobi] [StormRG]

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Description
Bargain Fever: How to Shop in a Discounted World
Author: Mark Ellwood
Published: 2013
Publisher: Portfolio
ISBN: 9781591845807
Format: Retail Epub and Mobi
Reader Required:
Epub- Adobe Digital Editions, Calibre, MoonReader for Android
Mobi- Kindle app, Calibre, MoonReader for Android

Tested on the above readers with no problems on laptop and Android tablet.
Don\'t hesitate to PM me if you have any questions or problem with the download, as comments on the torrent are easy to miss.
Please allow a couple seconds for the seedboxes to kick in, then it should move pretty quick.
Enjoy!

Discounts are no longer the exception, they’re the norm. But is that bargain really a bargain?

Paying full price is so passé. A quarter of the population will only open their wallets if something is on sale. Everyone wants a deal, a steal, a hookup with a discount or a way to cut costs. People don’t only want a deep discount, they expect it and won’t settle for anything less.

They’re lucky, then, that almost half of everything sold in America is listed at some kind of promotional price. It’s a seismic shift that has made shoppers more savvy than ever, generating phenomena like extreme couponing, flash sales, and Groupon.

So there’s never been a better time to be a buyer, right? Perhaps. Sellers have developed their own tricks to protect profit margins amid such markdown mania—ones that include secret sales, shifting prices, and shredding perfectly good clothes.

In this playful, deeply researched book, journalist Mark Ellwood takes a trip into this new landscape. He shows how some people are, quite literally, born to be bargain junkies thanks to a quirk of their DNA, and uncovers the sales-driven sleights of hand that sellers employ to hoodwink unsuspecting buyers.

Ellwood takes us from the floor of upscale department store Bergdorf Goodman to the bustling aisles of a Turkish bazaar, from the outlet Disney world of rural Pennsylvania to a town in Florida that can claim to be couponing’s spiritual capital. We meet savvy buyers trying to wring value from every cent—stalking fashion editors’ tweets to learn about sample sales or camping out overnight for a cut-price computer.

Ellwood also uncovers the dark side of discounting: how organized crime steals coupons en masse and how certain boutiques limit discounts to VIPs,
running secret sticker promotions from which the ordinary shopper is excluded.

Bargain Fever is a manual for thriving in this new era, when deal hunting has gone from being a sign of indigence to one of intelligence. There’s never been a better time to be a buyer—at least if you know how the game works.

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